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Newsletter

The newsletter lets you email your blog posts to readers who’ve asked to hear from you. You send a published post to your subscribers — now or scheduled — and then see how many received, opened, and clicked it. Readers sign up through a double opt-in (they confirm their address first), so your list stays clean and consent is on record.

Find it in the admin under Broadcasts and Subscribers.

Key ideas

  • Broadcast. A published (or scheduled) post emailed to your confirmed subscribers. Each post is sent once.
  • Double opt-in. New subscribers confirm their email before they receive anything — proof they wanted in.
  • Subscribers. Your roster, grouped by status: Confirmed, Pending, Bounced, Complained, and Unsubscribed.
  • Metrics. After a send, you see delivered, opened, and clicked counts, plus bounces, complaints, and unsubscribes.

Send a post as a newsletter

  1. In Posts, open a post you’ve published or scheduled.
  2. In the broadcast banner beneath the post, click Email it to my subscribers.
  3. Confirm. Sending begins right away, and the banner updates to Sent to N subscribers when it’s done.
The broadcast banner on a post: send now, schedule, or copy the public link.
The broadcast banner on a post: send now, schedule, or copy the public link.

Schedule the send

In the same banner, choose Schedule email, pick a date and time, and confirm. The banner shows the scheduled time and a Cancel option until it goes out.

Schedule a broadcast for later — and cancel any time before it sends.
Schedule a broadcast for later — and cancel any time before it sends.

Read your metrics

Open Broadcasts for the dashboard: a 30-day chart, headline numbers (emails sent, open rate, bounces), and a table of every broadcast with its recipients, opens, clicks, and unsubscribes.

The Broadcasts dashboard: performance over the last 30 days and per-send totals.
The Broadcasts dashboard: performance over the last 30 days and per-send totals.

Click a broadcast to drill in: delivered / opened / clicked / bounced / complained / unsubscribed tiles, which links readers clicked, and a per-recipient table.

A single broadcast: engagement tiles, top links clicked, and per-recipient detail.
A single broadcast: engagement tiles, top links clicked, and per-recipient detail.

Manage subscribers

Open Subscribers to see your roster by status. For each person you can resend a confirmation, unsubscribe them, reactivate a bounced address, or re-invite someone who complained. Use Export to download the current list as CSV.

The subscriber roster, grouped by status, with per-person actions and CSV export.
The subscriber roster, grouped by status, with per-person actions and CSV export.
Readers who unsubscribe are gone for good from your side — only they can choose to sign up again. This keeps you compliant and your list trusted.

How readers subscribe

On your public site, readers open the newsletter signup, enter their email, and submit (a hidden honeypot and a CAPTCHA quietly keep bots out).

The public newsletter signup form.
The public newsletter signup form.

They then get a confirmation email; clicking the link finishes signup and adds them to your Confirmed list. Every broadcast also carries a one-click unsubscribe link.

After signing up, readers confirm by email before they're subscribed.
After signing up, readers confirm by email before they’re subscribed.
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